2020 : / àr o / is born: an independent creative consultancy studio based in Milan,
founded by Andrea Steidl and Raquel Pacchini

2026 : / àr o / IS EVOLVING INTO _

/ Objective for Яational Abstraction /

The objective of rational abstraction is to filter out specific, unnecessary details of a phenomenon, concept, or system to identify its core, common, or essential elements.
By doing so, it enables broader generalization, simplifies complex decision-making, and reduces repetitive effort in understanding or modelling.

New website coming soon.

INSTAGRAM : @AR.O_DESIGN_STUDIO
INFO@ar-o-studio.com
Via Contardo Ferrini 21 / 20135 Milan, Italy